Tom peters and management: a history of organizational storytelling
Material type: TextPublication details: Routledge New York 2021Description: 247 pISBN:- 9781032037769
- 658.45 COL
Item type | Current library | Collection | Call number | Copy number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|---|---|
Book | Indian Institute of Management LRC General Stacks | Marketing | 658.45 COL (Browse shelf(Opens below)) | 1 | Available | 005617 |
This book offers a critical assessment of the management guru Tom Peters, who is credited with launching a thousand management stories. Written by a globally recognized expert on management gurus, the book examines the practices Peters has used to shape people's appreciation of the business of excellence. It also analyses the preferences of the excellence project. Aimed at students, scholars, managers and leaders, it is an accessible and illuminating work.
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