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1.
Using semiotics in retail: leverage consumer insight to engage shoppers and boost sales by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London Kogan Page Ltd. 2022
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.9 LAW.

2.
The future of global retail: learning from China's retail revolution by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Abingdon Routledge 2022
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.87 NIE.

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