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1.
Market research in practice: an introduction to gaining greater market insight by
Edition: 4th
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London Kogan Page Ltd. 2022
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.83 HAG.

2.
B2B customer experience: a practical guide to delivering exceptional CX by
Edition: 2nd
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London Kogan Page Limited 2023
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.812 HAG.

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