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1.
Marketing 5.0: technology for humanity by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Jersey John Wiley & Sons, Inc. 2021
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.8 KOT.
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2.
Marketing 3.0: from products to customers to the human spirit by Series: Times Business Series
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Wiley India Pvt. Ltd. 2010
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.8 KOT.

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3.
Marketing 6.0: the future is immersive by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Jersey Wiley & Sons, Inc., 2024
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.8 KOT.

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4.
Entrepreneurial marketing: beyond professionalism to creativity, leadership, and sustainability by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Jersey Wiley 2023
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.8 KOT.

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