Research methods in business studies

Table of content:
Part I - Challenges and Ambiguities of Business Research

pp 1-2
Chapter 1 - Introduction

pp 3-7
Chapter 2 - Research in Business Studies

pp 8-30
Part II - The Research Process

pp 31-32
Chapter 3 - The Research Process

pp 33-44
Chapter 4 - Research Problems

pp 45-60
Chapter 5 - Research Design

pp 61-77
Chapter 6 - Measurements

pp 78-92
Part I - Challenges and Ambiguities of Business Research

pp 1-30
Part III - Implementation

pp 93-94
Chapter 7 - Data Collection for Qualitative Research

pp 95-128
Chapter 1 - Introduction

pp 3-7
Chapter 8 - Qualitative Data Analysis

pp 129-152
Chapter 2 - Research in Business Studies

pp 8-30
Chapter 9 - Data Collection for Quantitative Research

pp 153-181
Chapter 10 - Description and Preliminary Analysis of Quantitative Data

pp 182-209
Chapter 11 - Multiple Regression

pp 210-242
Chapter 12 - Additional Methods of Quantitative Analysis

pp 243-261
Chapter 13 - Cross-Cultural Research

pp 262-275
Chapter 14 - Writing the Final Report

pp 276-292
Appendix A

pp 293-298
Part II - The Research Process

pp 31-92
Chapter 3 - The Research Process

pp 33-44
Chapter 4 - Research Problems

pp 45-60
Chapter 5 - Research Design

pp 61-77
Chapter 6 - Measurements

pp 78-92
Appendix B

pp 299-299
Part III - Implementation

pp 93-292
Chapter 7 - Data Collection for Qualitative Research

pp 95-128
Chapter 8 - Qualitative Data Analysis

pp 129-152
Chapter 9 - Data Collection for Quantitative Research

pp 153-181
Chapter 10 - Description and Preliminary Analysis of Quantitative Data

pp 182-209
Chapter 11 - Multiple Regression

pp 210-242
Chapter 12 - Additional Methods of Quantitative Analysis

pp 243-261
Chapter 13 - Cross-Cultural Research

pp 262-275
Chapter 14 - Writing the Final Report

pp 276-292
Appendix C

pp 300-301
Appendices

pp 293-301
Appendix A - Sample of Manufacturing Firms, 2018

pp 293-298
Appendix B - Simple Comparative Tests

pp 299-299
Appendix C - Formulae

pp 300-301
References

pp 302-318

Index

pp 319-328

[https://www.cambridge.org/highereducation/books/research-methods-in-business-studies/0E34E973A5B76B71536E6E2B27F40A97#contents]

This accessible guide provides clear, practical explanations of key research methods in business studies, presenting a step-by-step approach to data collection, analysis and problem solving. Readers will learn how to formulate a research question, choose an appropriate research method, argue and motivate, collect and analyse data, and present findings in a logical and convincing manner. The authors evaluate various qualitative and quantitative methods and their consequences, guiding readers to the most appropriate research design for particular questions. Furthermore, the authors provide instructions on how to write reports and dissertations in a clearly structured and concise style. Now in its fifth edition, this popular textbook includes new and dedicated chapters on data collection for qualitative research, qualitative data analysis, data collection for quantitative research, multiple regression, and additional methods of quantitative analysis. Cases and examples have been updated throughout, increasing the applicability of these research methods across various situations.

(https://www.cambridge.org/highereducation/books/research-methods-in-business-studies/0E34E973A5B76B71536E6E2B27F40A97#overview)