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	1.	How to be a mentalist: master the secrets behind the hit TV show by Winthrop, Simon Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York Penguin Group Inc. 2011 Availability: Not available: Indian Institute of Management LRC: Checked out (1). Lists: IT & Decision Sciences, Public Policy & General Management. Place hold Add to cart (remove)
	2.	All marketers are liars: the underground classic that explains how marketing really works-and why authenticity is the best marketing of all by Godin, Seth Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York Penguin Group 2012 Availability: Not available: Indian Institute of Management LRC: Checked out (1). Place hold Add to cart (remove)
	3.	The behavior gap: simple ways to stop doing dumb things with money by Richards, Carl Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York Penguin Group 2012 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 332.024 RIC. Place hold Add to cart (remove)
	4.	We are like that only: understanding the logic of consumer India by Bijapurkar, Rama Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Penguin Group 2007 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.8 BIJ. Place hold Add to cart (remove)
	5.	Freakonomics: a rogue economist explores the hidden side of everything by Levitt, Steven D Dubner, Stephen J Material type: Text; Format: print ; Literary form: Not fiction Publication details: London Penguin Group 2005 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 330 LEV. Place hold Add to cart (remove)
	6.	A never-before world: tracking the evolution of consumer India by Bijapurkar, Rama Rama, Bijapurkar Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Penguin Group 2013 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 330.954 BIJ. Place hold Add to cart (remove)
	7.	Gang leader for a day: a rogue sociologist crosses the line by Venkatesh, Sudhir Material type: Text; Format: print ; Literary form: Not fiction Publication details: London Penguin Group 2008 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 364.106 VEN. Place hold Add to cart (remove)
	8.	Leading the revolution: how to thrive in turbulent times by making innovation a way of life by Hamel, Gary Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York Penguin Group 2002 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.4012 HAM. Place hold Add to cart (remove)
	9.	A new brand world: 8 principles for achieving brand leadership in the twenty-first century by Bedbury, Scott Fenichell, Stephen Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York Penguin Group 2003 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.827 BED. Place hold Add to cart (remove)
	10.	Too big to fail: inside the battle to save wall street by Sorkin, Andrew Ross Material type: Text; Format: print ; Literary form: Not fiction Publication details: London Penguin Group 2010 Availability: Not available: Indian Institute of Management LRC: Checked out (1). Place hold Add to cart (remove)
	11.	The big short: inside the doomsday machine by Lewis, Michael Material type: Text; Format: print ; Literary form: Not fiction Publication details: London Penguin Group 2011 Availability: Not available: Indian Institute of Management LRC: Checked out (1). Place hold Add to cart (remove)
	12.	The age of reason by Sartre, Jean-Paul Material type: Text; Format: print ; Literary form: Not fiction Publication details: London Penguin Group 2001 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 843.914 SAR. Place hold Add to cart (remove)
	13.	The reprieve by Sartre, Jean-Paul Material type: Text; Format: print ; Literary form: Not fiction Publication details: London Penguin Group 2001 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 843.914 SAR. Place hold Add to cart (remove)
	14.	Hot flat and crowded: why we need a green revolution and how we can renew our global future by Friedman, Thomas L Material type: Text; Format: print ; Literary form: Not fiction Publication details: London Penguin Group 2008 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 320.58 FRI. Place hold Add to cart (remove)
	15.	Too big to fail: inside the battle to save wall street by Sorkin, Andrew Ross Material type: Text; Format: print ; Literary form: Not fiction Publication details: London Penguin Group 2009 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 330.973 SOR. Place hold Add to cart (remove)
	16.	The crimson throne by Kakar, Sudhir Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Penguin Group 2010 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 823 KAK. Place hold Add to cart (remove)
	17.	The art of rhetoric by Aristotle Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York Penguin Group 2004 Availability: Items available for loan: Indian Institute of Management LRC (9)Call number: 808.5 ARI, ... Not available: Indian Institute of Management LRC: Checked out (1). Place hold Add to cart (remove)
	18.	The argumentative Indian: writings on Indian history, culture and identity by Sen, Amartya Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York Penguin Group 2005 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 954 SEN. Place hold Add to cart (remove)

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