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The Marketing whitebook 2012-2013: one-stop guide for marketers by
Edition: 8th
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Businessworld Books 2012
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 381.0954 DAT.

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The Marketing whitebook 2003-04: the essential marketer's handbook by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Businessworld 2004
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 381.0954 SAR.

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