Results of search for 'ccl=su:"Advertising"' › Learning Resource Centre (LRC) catalog

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	1.	Ogilvy on advertising in the digital age by Young, Miles Material type: Text; Format: print ; Literary form: Not fiction Publication details: London Goodman Books 2017 Availability: Not available: Indian Institute of Management LRC: Checked out (1). Lists: Finance & Accounting, Marketing. Place hold Add to cart (remove)
	2.	Advertising and promotion: an integrated marketing communication perspective by Belch, George E Belch, Michael A Purani, Keyoor Edition: 9th Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi McGraw Hill Education (India) Pvt. Ltd. 2016 Availability: Items available for loan: Indian Institute of Management LRC (8)Call number: 659.1 BEL, ... Lists: Marketing, Public Policy & General Management. Place hold Add to cart (remove)
	3.	Permission marketing: the marketing classic for the internet age by Godin, Seth Material type: Text; Format: print ; Literary form: Not fiction Publication details: London Pocket Books 2007 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.8 GOD. Lists: Fiction, Marketing. Place hold Add to cart (remove)
	4.	Pandeymonium: Piyush Pandey on advertising by Pandey, Piyush Material type: Text; Format: print ; Literary form: Not fiction Publication details: Haryana Penguin Random House India Pvt. Ltd. 2015 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 659.1 PAN. Lists: Marketing. Place hold Add to cart (remove)
	5.	Digital marketing for dummies by Deiss, Ryan Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Wiley India Pvt. Ltd. 2021 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 659.144 DEI. Lists: Marketing, Operation & quantitative Techniques. Place hold Add to cart (remove)
	6.	Advertising and integrated brand promotion by O'Guinn, Thomas Clayton Semenik, Richard J Allen, Chris T Scheinbaum, Angeline Close Edition: 7th Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Cengage Learning India Pvt. Ltd. 2019 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 659.1 OGU. Lists: Finance & Accounting, Marketing. Place hold Add to cart (remove)
	7.	Advertising management by Batra, Rajeev Myers, John G Aaker, David A Edition: 5th Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Pearson India Education Services Pvt. Ltd. 2022 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 659.1 BAT. Lists: Marketing, Public Policy & General Management. Place hold Add to cart (remove)
	8.	Integrated advertising, promotion, and marketing communications by Clow, Kenneth E Baack, Donald E Edition: 6th Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Pearson India Education Services Pvt. Ltd. 2021 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 659.1 CLO. Lists: Marketing, Public Policy & General Management. Place hold Add to cart (remove)
	9.	Launching and building a brand for dummies by Will, Amy Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Jersey John Wiley & Sons, Inc. 2022 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.827 WIL. Lists: Finance & Accounting, Marketing. Place hold Add to cart (remove)
	10.	Hey whipple, squeeze this: the classic guide to creating great ads by Sullivan, Luke Edition: 6th Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Jersey John Wiley & Sons, Inc. 2022 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 659.132 SUL. Lists: Marketing, Public Policy & General Management. Place hold Add to cart (remove)
	11.	Neuro design: neuromarketing insights to boost engagement and profitability by Bridger, Darren Material type: Text; Format: print ; Literary form: Not fiction Publication details: London Kogan Page Limited 2017 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.80019 BRI. Lists: Hindi Books, Marketing. Place hold Add to cart (remove)
	12.	Integrated marketing communication: advertising and promotion in a digital world by Juska, Jerome M Material type: Text; Format: print ; Literary form: Not fiction Publication details: London Routledge 2022 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 659.144 JUS. Lists: Hindi Books, Marketing. Place hold Add to cart (remove)
	13.	Advertising and integrated marketing communications by Shah, Kruti Material type: Text; Format: print ; Literary form: Not fiction Publication details: Chennai McGraw Hill Education (India) Pvt. Ltd. 2021 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 659.1 SHA. Lists: Hindi Books, Marketing. Place hold Add to cart (remove)
	14.	Frenemies: the epic disruption of the advertising industry (and why this matters) by Auletta, Ken Material type: Text; Format: print ; Literary form: Not fiction Publication details: London HarperCollins Publishers 2018 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 659.10973 AUL. Lists: Marketing, Public Policy & General Management. Place hold Add to cart (remove)
	15.	Social media marketing: a strategic approach by Barker, Melissa Edition: 3rd Material type: Text; Format: print ; Literary form: Not fiction Publication details: Cengage Learning, Inc. Boston 2023 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.872 BAR. Lists: Marketing, Non Fiction. Place hold Add to cart (remove)
	16.	Facebook marketing: leveraging facebook features for your marketing campaigns by Carter, Brain Levy, Justin Edition: 3rd Material type: Text; Format: print ; Literary form: Not fiction Publication details: Noida Pearson India Education Services Pvt. Ltd. 2014 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.872 CAR. Lists: Marketing, Operation & quantitative Techniques. Place hold Add to cart (remove)
	17.	Paid attention: innovative advertising for a digital world by Yakob, Faris Edition: 2nd Material type: Text; Format: print ; Literary form: Not fiction Publication details: London Kogan Page Ltd. 2022 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 659.1 YOK. Lists: HR & OB, Marketing. Place hold Add to cart (remove)
	18.	Branded mind: what neuroscience really tells us about the puzzle of the brain and the brand by Plessis, Erik DU Material type: Text; Format: print ; Literary form: Not fiction Publication details: London Kogan Page 2011 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.8342 PLE. Lists: HR & OB, Marketing. Place hold Add to cart (remove)
	19.	Advertising by design: generating and designing creative ideas across media by Landa, Robin Edition: 4th Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Jersey John Wiley & Sons, Inc. 2022 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 659.1 LAN. Lists: Marketing, Public Policy & General Management. Place hold Add to cart (remove)
	20.	Excel 2019 for advertising statistics: a guide to solving practical problems by Quirk, Thomas J Rhiney, Eric Series: Excel for statistics Edition: 2nd Material type: Text; Format: print ; Literary form: Not fiction Publication details: Switzerland Springer 2020 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 005.54 QUI. Lists: Operation & quantitative Techniques, Public Policy & General Management. Place hold Add to cart (remove)

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Your search returned 59 results.