Results of search for 'ccl=pl:"India"' › Learning Resource Centre (LRC) catalog

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	601.	Digital marketing by Gupta, Seema Edition: 2nd Material type: Text; Format: print ; Literary form: Not fiction Publication details: Chennai McGraw Hill Education (India) Pvt. Ltd. 2018 Availability: Not available: Indian Institute of Management LRC: Checked out (1). Lists: Marketing. Place hold Add to cart (remove)
	602.	Advertising management by Batra, Rajeev Myers, John G Aaker, David A Edition: 5th Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Pearson India Education Services Pvt. Ltd. 2022 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 659.1 BAT. Lists: Marketing, Public Policy & General Management. Place hold Add to cart (remove)
	603.	Business market management (B2B): understanding, creating and delivering value by Anderson, James C Narus, James A Narayandas, Das Seshadri, D.V.R Edition: 3rd Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Pearson India Education Services Pvt. Ltd. 2022 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.8 AND. Lists: Marketing. Place hold Add to cart (remove)
	604.	Cases in hospitality and tourism management by O'Halloran, Robert M Robert M Jarvis, Ken Allen-Chabot, Amy Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Pearson India Education Services Pvt. Ltd. 2022 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 647.94 OHA. Lists: Marketing, Public Policy & General Management. Place hold Add to cart (remove)
	605.	Fundamentals of digital marketing by Bhatia, Puneet Singh Edition: 2nd Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Pearson India Education Services Pvt. Ltd. 2022 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.872 BHA. Lists: Marketing. Place hold Add to cart (remove)
	606.	Integrated advertising, promotion, and marketing communications by Clow, Kenneth E Baack, Donald E Edition: 6th Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Pearson India Education Services Pvt. Ltd. 2021 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 659.1 CLO. Lists: Marketing, Public Policy & General Management. Place hold Add to cart (remove)
	607.	International business by Daniels John D Radebaugh, Lee Sullivan, Daniel Salwan, Prashant Edition: 16th Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Pearson India Education Services Pvt. Ltd. 2018 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 338.88 DAN. Lists: Marketing, Public Policy & General Management. Place hold Add to cart (remove)
	608.	A framework for marketing management by Kotler, Philip Keller, Kevin Lane Edition: 6th Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Pearson India Education Services Pvt. Ltd. 2022 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.8 KOT. Lists: Marketing. Place hold Add to cart (remove)
	609.	Service operations management: improving service delivery by Johnston, Robert Clark, Graham Edition: 4th Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Pearson India Education Services Pvt. Ltd. 2018 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.5 JOH. Lists: Marketing, Operation & quantitative Techniques. Place hold Add to cart (remove)
	610.	Tata stories: 40 timeless tales to inspire you by Bhat, Harish Material type: Text; Format: print ; Literary form: Not fiction Publication details: Haryana Penguin Random House India Pvt. Ltd. 2021 Availability: Not available: Indian Institute of Management LRC: Checked out (1). Lists: Marketing. Place hold Add to cart (remove)
	611.	Disrupt and conquer: how TTK prestige became a billion-dollar company by Jagannathan, T. T Mendonca, Sandhya Material type: Text; Format: print ; Literary form: Not fiction Publication details: Haryana Penguin Random House India Pvt. Ltd. 2018 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 338.4764330954 JAG. Lists: Marketing, Public Policy & General Management. Place hold Add to cart (remove)
	612.	Harsh realities: the making of Marico by Mariwala, Harsh Charan, Ram Material type: Text; Format: print ; Literary form: Not fiction Publication details: Haryana Penguin Random House India Pvt. Ltd. 2021 Availability: Items available for loan: Indian Institute of Management LRC (2)Call number: 650.09 MAR, ... Lists: Marketing, Public Policy & General Management. Place hold Add to cart (remove)
	613.	Land of the seven rivers: a brief history of India's geography by Sanyal, Sanjeev Material type: Text; Format: print ; Literary form: Not fiction Publication details: Haryana Penguin Random House India Pvt. Ltd. 2013 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 911.54 SAN. Lists: Non Fiction, Public Policy & General Management. Place hold Add to cart (remove)
	614.	Midnight’s machines: a political history of technology in India by Sukumar, Arun Mohan Material type: Text; Format: print ; Literary form: Not fiction Publication details: Haryana Penguin Random House India Pvt. Ltd. 2019 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 609.54 SUK. Lists: Public Policy & General Management. Place hold Add to cart (remove)
	615.	Mysteries in management by Mathur, Ajeet N Series: IIM Ahmedabad Books Material type: Text; Format: print ; Literary form: Not fiction Publication details: Haryana Penguin Random House India Pvt. Ltd. 2016 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658 MAT. Lists: Marketing, Public Policy & General Management. Place hold Add to cart (remove)
	616.	Intelligent marketing: employing new-age technologies by Kumar, V Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Sage Publications India Pvt. Ltd. 2021 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.872 KUM. Lists: Marketing, Public Policy & General Management. Place hold Add to cart (remove)
	617.	Media Metrics: an introduction to quantitative research in mass communication by Dayal, Manoj Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Sage Publications India Pvt. Ltd. 2017 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 001.42 DAY. Lists: Operation & quantitative Techniques, Public Policy & General Management. Place hold Add to cart (remove)
	618.	Retail marketing in the modern age by Chaudhary, Prashant Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Sage Publications India Pvt. Ltd. 2016 Availability: Items available for loan: Indian Institute of Management LRC (2)Call number: 658.827 CHA, ... Lists: Marketing, Operation & quantitative Techniques. Place hold Add to cart (remove)
	619.	Strategic brand management for B2B markets: a road map for organizational transformation by Sarin, Sharad Edition: 2nd Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Sage Publications India Pvt. Ltd. 2016 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.827 SAR. Lists: HR & OB, Marketing. Place hold Add to cart (remove)
	620.	Economics by Karlan, Dean Morduch, Jonathan Edition: 2nd Material type: Text; Format: print ; Literary form: Not fiction Publication details: Chennai McGraw Hill Education (India) Pvt. Ltd. 2018 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 330 KAR. Lists: Operation & quantitative Techniques, Public Policy & General Management. Place hold Add to cart (remove)

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