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401.
Trillion dollar coach: the leadership handbook of silicon valleyā€™s bill campbell by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London John Murray 2020
Availability: Not available: Indian Institute of Management LRC: Checked out (1).

402.
No filter: how Instagram transformed business celebrity and culture by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London Penguin Random House 2020
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 302.30285 FRI.

403.
Collins very first Spanish dictionary HarperCollins Publishers
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London HarperCollins Publishers 2012
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 463.21 HAR.

404.
From start-up to grown-up: grow your leadership to grow your business by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London Kogan Page Ltd. 2022
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.11 COH.

405.
Platform strategy: transform your business with AI, platforms and human intelligence by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London Kogan Page Ltd. 2021
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 338.7 OJA.

406.
Business experimentation: a practical guide for driving innovation and performance in your business by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London Kogan Page Ltd. 2021
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.406 JAM.

407.
Business unusual: values, uncertainty and the psychology of brand resilience by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London Kogan Page Ltd. 2022
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 381.142019 NAH.

408.
Influencer marketing strategy: how to create successful influencer marketing by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London Kogan Page Ltd. 2021
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.802 GLE.

409.
Inspiring green consumer choices: leverage neuroscience to reshape marketplace behaviour by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London Kogan Page Ltd. 2021
Availability: Not available: Indian Institute of Management LRC: Checked out (1).

410.
Market research in practice: an introduction to gaining greater market insight by
Edition: 4th
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London Kogan Page Ltd. 2022
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.83 HAG.

411.
Marketing strategy: overcome pitfalls and create effective marketing by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London Kogan Page Ltd. 2021
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.83 TIF.
Lists:

412.
Paid attention: innovative advertising for a digital world by
Edition: 2nd
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London Kogan Page Ltd. 2022
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 659.1 YOK.
Lists:

413.
Power of customer experience: how to use customer-centricity to drive sales and profitability by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London Kogan Page Ltd. 2021
Availability: Not available: Indian Institute of Management LRC: Checked out (1).

414.
Video marketing: create engaging video campaigns to drive brand growth and sales by
Edition: 2nd
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London Kogan Page Ltd. 2021
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.872 MOW.

415.
Bad blood: secrets and lies in a silicon valley startup by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London PicadorĀ  2018
Availability: Not available: Indian Institute of Management LRC: Checked out (1).

416.
That will never work: the birth of Netflix and the amazing life of an idea by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London Endeavour 2019
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 384.55506573 RAN.

417.
Branded mind: what neuroscience really tells us about the puzzle of the brain and the brand by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London Kogan PageĀ  2011
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.8342 PLE.
Lists:

418.
Cross-border logistics operations: effective trade facilitation and border management by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London Kogan Page Ltd. 2021
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 352.448 GRA.

419.
Leading procurement strategy: driving value through the supply chain by
Edition: 3rd
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London Kogan Page Ltd. 2021
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.72 MEN.

420.
Operational risk management in financial services: a practical guide to establishing effective solutions by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London Kogan Page Ltd. 2021
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 332.0681 PYK.

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