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381.
Marketing management strategies by
Edition: 5th
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Delhi Cengage Learning India Private Limited 2011
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.81 FER.

382.
Strategic market management: managing market for profit and growth by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Chennai Notion Press 2017
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.8 BIS.

383.
Handbook of advances in marketing in an era of disruptions: essays in honour of Jagdish N. Sheth by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Saga Publications India Pvt Ltd 2019
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.8 PAR.

384.
Internet marketing and e-commerce by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Delhi Cengage Learning India Private Limited 2007
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.872 HAN.

385.
Online marketing: a customer led approach by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Oxford University Press 2007
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.872 GAY.

386.
Social marketing in India by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Saga Publications 2013
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 361.00688 DES.

387.
Consumer behavior: building marketing strategy by
Edition: 11th
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi McGraw Hill Education (India) Pvt. Ltd. 2013
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.8342 HAW.

388.
Services marketing: integrating customer focus across the firm by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi McGraw Hill Education (India) Pvt. Ltd 2013
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.8 ZEI.

389.
Network marketing: myths and reality by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Shimla 2023
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.8 GOE.

390.
Network marketing: 21st century unique opportunity for personal entrepreneurship by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Shimla 2021
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.8 GOE.

391.
Consumer behaviour: insights from Indian market by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Delhi PHI Learning Private Limited 2010
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.8342 MAJ.

392.
The next evolution of marketing: connect with your customers by marketing with meaning by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Tata McGraw Hill Education Private Limited 2010
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.8 GIL.

393.
Marketing by
Edition: 5th
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Chennai McGraw Hill Education (India) Pvt. Ltd. 2017
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.8 GRE.

394.
Marketing by
Edition: 14th
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Tata McGraw-Hill Publishing Company Limited 2010
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.8 ETZ.

395.
Digital marketing by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Chennai McGraw Hill Education (India) Pvt. Ltd 2018
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.872 GUP.

396.
Digital marketing: a practical approach by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Haryana Elsevier 2009
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.872 CHA.

397.
YouTube marketing power: how to use video to find more prospects, launch your products, and reach a massive audience by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Tata Mc Graw Hill Education Private Limited 2014
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.872 MIL.

398.
The strategy and tactics of pricing: a guide to growing more profitably by
Edition: 7th
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York Routledge 2024
Availability: Items available for loan: Indian Institute of Management LRC (2)Call number: 658.816 NAG, ...

399.
Digital branding: a complete step-by-step guide to strategy, tactics, tools and measurement by
Edition: 3rd
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London Kogan Page 2022
Availability: Not available: Indian Institute of Management LRC: Checked out (1).

400.
The mobile marketing revolution: how your brand can have a one-to-one conversation with everyone by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Tata McGraw-Hill Education Private Limited 2012
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.872 ALP.

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