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361.
Fashion entrepreneurship: the creation of the global fashion business by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London Routledge 2022
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 687.09 KAR.

362.
The dark side of social media: a consumer psychology perspective by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York Routledge 2018
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.8343 SCH.

363.
Brand metrics: measuring brand efficacy along the customer journey by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York Routledge 2022
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.827 KAL.

364.
Essentials of marketing: theory and practice for a marketing career by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York Routledge 2023
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.8 BRO.

365.
The future of global retail: learning from China's retail revolution by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Abingdon Routledge 2022
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.87 NIE.

366.
Getting from the bar to the boardroom: 25 proven sales techniques for relationship building, networking, negotiating, and dealmaking by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York Routledge 2023
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.85 GEN.

367.
Social media storytelling by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York Routledge 2023
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 302.23 MUE.

368.
Advanced theory and practice in sport marketing by
Edition: 4th
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York Routledge 2022
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 796.06 SCH.

369.
Hospitality marketing: principles and practice by
Edition: 4th
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York Routledge 2023
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 338.4791 GUR.

370.
Success in social marketing: 100 case studies from around the globe by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: New York, NY : Routledge, Taylor & Francis Group, 2023
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.8 LEE.

371.
Advancing big data analytics for healthcare service delivery by Series: Routledge Studies in Innovation, Organizations and Technology
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Oxan Routledge 2023
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 362.1 IYA.

372.
Careers in healthcare and beyond: tools, resources, and questions to prepare you for what's next by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boca Raton Routledge 2021
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 610.6909 LEE.

373.
Health informatics: multidisciplinary approaches for current and future professionals by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York Routledge 2022
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 610.285 VOL.

374.
Healthcare security: solutions for management, operations, and administration by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York Routledge 2022
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 362.11 SCA.

375.
Meaningful healthcare experience design: improving care for all generations by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York Routledge 2020
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 610.696 GOO.

376.
Project management skills for healthcare: methods and techniques for diverse skillsets by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boca Raton Routledge 2020
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 362.1 BOV.

377.
Taking improvement from the assembly line to healthcare: the application of lean within the healthcare industry by
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boca Raton Routledge 2021
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 362.1068 BER.

378.
Time's now for women healthcare leaders: a guide for the journey by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York Routledge 2020
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 362.1082 GAB.

379.
China's trade policy on international air transport: policy goals, driving forces and impact by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Oxan Routledge 2021
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 387.710951 ZHA.

380.
Behavioral economics: evidence, theory, and welfare by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Oxan Routledge 2022
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 330.019 LEH.

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