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241.
Strategic management: concepts and experiences by Series: McGraw-Hill series in management
Edition: 2nd
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York McGraw-Hill Book Company 1989
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.4012 RUE.

242.
Cases in strategic management by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Tata McGraw-Hill Publishing Company Limited 1996
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.4012 BUD.

243.
Business policy by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Tata McGraw-Hill Publishing Company Limited 1992
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.4 KAZ.

244.
Complex issues management strategies and tactics by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Tata McGraw-Hill Publishing Company Limited 2006
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 665.7095 DAS.

245.
Basic marketing: a global managerial approach by
Edition: 14th
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Tata McGraw-Hill Publishing Company Limited 2002
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.4 PER.

246.
Marketing management: knowledge and skills by
Edition: 9th
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York McGraw Hill Education(India) Private Limited 2013
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.8 PET.

247.
Consumer behavior: building marketing strategy by
Edition: 11th
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi McGraw Hill Education (India) Pvt. Ltd. 2013
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.8342 HAW.

248.
Retailing management: text and cases by
Edition: 4th
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi McGraw Hill Education (India) Private Limited
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.8 PRA.

249.
Services marketing: integrating customer focus across the firm by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi McGraw Hill Education (India) Pvt. Ltd 2013
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.8 ZEI.

250.
Manager's guide to social media by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Tata McGraw-Hill Education Private Limited 2011
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 006.702465 KLO.

251.
Dabawalas: lessons for building lasting success based on values by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Tata McGraw Hill Education Private Limited 2007
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.8 PAN.

252.
The next evolution of marketing: connect with your customers by marketing with meaning by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Tata McGraw Hill Education Private Limited 2010
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.8 GIL.

253.
Marketing by
Edition: 5th
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Chennai McGraw Hill Education (India) Pvt. Ltd. 2017
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.8 GRE.

254.
Marketing by
Edition: 14th
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Tata McGraw-Hill Publishing Company Limited 2010
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.8 ETZ.

255.
Digital marketing by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Chennai McGraw Hill Education (India) Pvt. Ltd 2018
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.872 GUP.

256.
The mobile marketing revolution: how your brand can have a one-to-one conversation with everyone by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Tata McGraw-Hill Education Private Limited 2012
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.872 ALP.

257.
258.
International business: competing in the global marketplace by
Edition: 13th
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Chennai McGraw Hill Education 2023
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.049 HIL.

259.
International business by
Edition: 7th
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Chennai McGraw Hill Education (India) Pvt. Ltd 2020
Availability: Not available: Indian Institute of Management LRC: Checked out (1).

260.
Investment banking explained: an insider's guide to the industry by
Publication details: McGraw Hill
Availability: No items available.

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