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1.
Research for marketing decisions by
Edition: 5th
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi PHI Learning Pvt. Ltd. 1998
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.83 GRE.

2.
Marketing research by
Edition: 11th
Publication details: New Delhi Wiley India Pvt. Ltd. 2019
Availability: Items available for loan: Indian Institute of Management LRC (3)Call number: 658.83 AAK, ...

3.
Qualitative research from start to finish by
Edition: 2nd
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York Routledge 2016
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 001.4 YIN.

4.
Marketing research: text and cases by
Edition: 3rd
Publication details: New Delhi McGraw Hill Education (India) Pvt. Ltd. 2017
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.83 NAR.

5.
Consumer behavior by
Edition: 10th
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Cengage Learning India Pvt. Ltd. 2018
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.8342 BLA.
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6.
Cultures and organizations: software of the mind by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi McGraw Hill Education (India) Pvt. Ltd. 2010
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 338.88 HOF.
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7.
Consumer behavior by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Cengage Learning India Pvt. Ltd. 2018
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.8342 BLA.

8.
Operations research: an introduction by
Edition: 10th
Publication details: New Delhi Pearson India Education Services Pvt. Ltd. 2018
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.4034 TAH.

9.
Marketing research by
Edition: 7th
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Pearson India Education Services Pvt. Ltd. 2017
Availability: Items available for loan: Indian Institute of Management LRC (5)Call number: 658.8 MAL, ... Not available: Indian Institute of Management LRC: Checked out (1).

10.
A research agenda for entrepreneurial cognition and intention by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Cheltenham Edward Elgar Publishing Limited 2018
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 338.040922 BRA.

11.
A Concise guide to market research: the process, data, and methods using IBM SPSS statistics by
Edition: 3rd
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Germany Springer 2019
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.83 SAR.

12.
Introduction to operations research by
Edition: 10th
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi McGraw Hill Education (India) Pvt. Ltd. 2017
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.4034 HIL.

13.
Marketing research by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Wiley India Pvt. Ltd. 2011
Availability: Items available for loan: Indian Institute of Management LRC (7)Call number: 658.83 AAK, ...

14.
Business research methods by
Edition: 2nd
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Pearson India Education Services Pvt. Ltd. 2019
Availability: Items available for loan: Indian Institute of Management LRC (4)Call number: 658.0072 BAJ, ...

15.
Introduction to operations research by
Edition: 9th
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi McGraw Hill Education (India) Pvt. Ltd. 2017
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.4034 HIL.

16.
Robustness analysis in decision aiding, optimization, and analytics by Series: International series in operations research & management science
Publication details: Switzerland Springer 2016
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 519.6 DOU.

17.
The theory and practice of revenue management by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York Springer 2005
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.40301 TAL.

18.
Data envelopment analysis: a comprehensive text with models, applications, references, and DEA-Solver software by
Edition: 2nd
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York Springer 2007
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.40301 COO.
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19.
Case studies in operations research: applications of optimal decision making by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York Springer 2005
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.40301 MUR.

20.
Research methodology: a step-by-step guide for beginners by
Edition: 4th
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Sage Publications India Pvt. Ltd 2014
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 001.42 KUM.

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