TY  - BOOK
AU  - Nag, A.
TI  - Success in marketing: know the mantras
SN  - 9788126935857
U1  - 658.8 
PY  - 2023///
CY  - New Delhi
PB  - Atlantic Publishers
KW  - Marketing
KW  - Success mantras--Marketing aspects
N2  - Success in Marketing is your 'guidebook' to become an exemplary marketing professional, no matter at which stage you are in your career. This book presents marketing mantras in an engaging manner, which are vital for the learning and development of the professionals of today but missed out by textbooks available in the market. The author prescribes thirty mantras for success in thirty different ways to orient, improve and reach perfection in marketing. The book is a 'must read' for all those who aspire to make a career in marketing.

(https://old.atlanticbooks.com/success-in-marketing-know-the-mantras-by-a-nag-9788126935857)
ER  -