TY  - BOOK
AU  - Barker, Melissa
AU  - Barker, Donald
AU  - Bormann, Nicholas 
AU  - Neher, Krista
TI  - Social media marketing: : a strategic approach
SN  - 9788131521014
U1  - 658.872 
PY  - 2013///
CY  - New Delhi
PB  - Cengage Learning
KW  - Internet marketing
KW  - Internet advertising
KW  - Social media
KW  - Online social networks
KW  - Social media--Economic aspects
ER  -