Johnson, Winslow "Bud" <br/><br/>
Powerhouse marketing plans:  14 outstanding real-life plans and what you can learn from them to supercharge your own campaigns 

 - New York  AMACOM  2004 
 - xvi, 352 p. 
<br/><br/>   
<br/><br/><label>ISBN: </label>9780814472194 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing--Management
<br/><br/><label>Dewey Class. No.: </label>658.8101  / JOH