Bhat, Harish <br/><br/>
The curious marketer:  expeditions in branding and consumer behaviour 

 - Haryana  Penguin Random House India Pvt. Ltd.  2017 
 - xxii, 308 p. 
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<br/><br/><label>Subjects--Topical Terms: </label><br/>Consumer behaviour
<br/><br/><label>Dewey Class. No.: </label>658.8342  / BHA