TY  - BOOK
AU  - Syrjala, Henna
AU  - Leskinen, Hanna Liepamaa
TI  - Seven deadly sins in consumption
SN  - 9781788117180
U1  - 339.47 
PY  - 2018///
CY  - Cheltenham
PB  - Edward Elgar Publishing Limited
KW  - Consumption (Economics)
KW  - Consumption (Economics)--Moral and ethical aspects
N1  - Contents:

Introduction
Henna Syrjälä and Hanna Leipämaa-Leskinen

1. PRIDE
Silenced pride in scarce consumption
Hanna Leipämaa-Leskinen, Henna Syrjälä and Pirjo Laaksonen

2. GREED
Multilevel study of greed in marketing students’ consumption
Minna-Maarit Jaskari, Päivi Borisov and Henna Syrjälä

3. LUST
Sex Sells? Lust in fashion magazine advertising
Jenniina Sihvonen, Linda Lisa Maria Turunen and Carmen Rodriguez-Santos

4. GLUTTONY
No taste without the waste? Gluttony in bakery product retailing
Lotta Alhonnoro and Anu Norrgrann

5. ENVY
Narcissistic human traits predicting benign and malicious envy
Katarina Hellén, Maria Sääksjärvi and Hannele Kauppinen-Räisänen

6. WRATH
Wrath in consumer oppositional activism
Catharina von Koskull, Petra Berg and Johanna Gummerus

7. SLOTH
Conceptualizing the experience sloth in the convenience seeking consumption
Ari Huuhka and Harri Luomala
N2  - Seven Deadly Sins in Consumption
Edited by Henna Syrjälä and Hanna Leipämaa-Leskinen, School of Marketing and Communication, University of Vaasa, Finland
Offering a novel view on morality in consumption, this book creatively examines how the seven deadly sins - pride, greed, lust, gluttony, envy, wrath, and sloth – are embodied in contemporary consumer society. Each of the seven chapters summarizes previous literature of the sins across disciplinary boundaries, and explores how consumption is likely to change in the future

ER  -