Digital marketing For dummies
- New Delhi Wiley India Pvt. Ltd. 2021
- xiv, 334 p.
Description Discover how to expand the reach of your brand, acquire and monetize customers, and increase audience engagement with the proven digital marketing strategy and tactics found in this comprehensive guide. Learn how to determine the best product and market fit for your business, measure what your traffic is worth from any source, and offer an effective lead magnet to convert visitors. Use these tools, and more, to change the relationship from prospect to loyal customer.
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Internet marketing Marketing Strategic planning Electronic commerce--Management