TY  - BOOK
AU  - Kumar, V.
TI  - Intelligent marketing: employing new-age technologies
SN  - 9789353887094
U1  - 658.872 
PY  - 2021///
CY  - New Delhi
PB  - Sage Publications India Pvt. Ltd.
KW  - Digital Marketing
N2  - Intelligent Marketing emphasizes organizing resources, developing capabilities and designing strategies for deploying new-age technologies to ensure a healthy financial outcome for all the key stakeholders, and a better quality of life for the society and community
ER  -