Phillips, Robert L.
Pricing and revenue optimization
- California Stanford Business Books 2011
- x, 355 p.
Background and introduction --
Introduction to pricing and revenue optimization --
Basic price optimization --
Price differentiation --
Pricing with constrained supply --
Revenue management --
Capacity allocation --
Network management --
Overbooking --
Markdown management --
Customized pricing --
Pro and customer acceptance
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Revenue management
Pricing
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