TY - BOOK AU - Lewrick, Michael and Hatamleh, Omar TI - AI and innovation: how to transform your business and outpace the competition with generative AI SN - 9781394254972 U1 - 006.3 PY - 2025/// CY - New Jersey PB - John Wiley & Sons, Inc. KW - AI--Innovation N1 - Table of contents: Introduction About The Authors 8 Preface 10 Motivation For The topic 12 Introduction to Exponential Change 16 New Perspectives 28 Clearing Up AI Basics 32 Key Takeaways 41 Part 1: Why AI Matters Imagine That . . .44 What If . . .62 Examples of Use Cases 77 Expert Point of View 82 Key Takeaways 86 Part 2: How to Make A Difference With AI Where to Play and How to Win 90 How to Design The AI Strategy 94 How to Develop AI Capabilities 116 Examples of Industry Cases 127 How to Address AI Ethics 132 How to Handle AI Regulations 138 Expert Point of View 145 Key Takeaways 150 Part 3: What tools and Methods Support The Activities? How to Leverage The AI Value Chain 154 Transformer Models, Agi, and Other Beliefs 156 Example of Application Scenario 161 Methods For AI and Innovation 168 #1 AI Lens: Increased Employee Productivity 169 #2 AI Lens: AI-Driven Innovation and Creativity 180 #3 AI Lens: top-Line and Bottom-Line Impact 194 Expert Point of View 200 Key Takeaways 204 Part 4: The Future of AI and Innovation What’s Next For AI 208 Trends On AI 212 AI’s Influence On Different Sectors 216 Example of Industry Cases 223 Future of Innovation Management 230 Expert Point of View 237 Key Takeaways 244 Wrap-Up Closing Words 246 AI-Glossary 248 Sources 257 Index 263 [https://www.wiley.com/en-cn/AI+and+Innovation%3A+How+to+Transform+Your+Business+and+Outpace+the+Competition+with+Generative+AI-p-9781394254972#tableofcontents-section] N2 - Transform your organization’s approach to AI with tested frameworks from global leaders AI and Innovation: How to Transform Your Business and Outpace the Competition with Generative AI is an expert blueprint on shaping and scaling the AI ecosystem of the future, revealing frameworks already tested and implemented at leading companies including Siemens, GE, and Microsoft. This book contains insight, use cases, tools, and templates to help readers build a brighter future for their organizations based on a fusion of disciplines, new concepts, and foresight thinking. Written by two transformational business leaders, this AI and Innovation shows readers how to create the future of the innovation engine by connecting the dots between technology, change, and business success. The authors discuss topics including: Understanding the core concepts behind AI, including why it matters and what it actually is Generating a roadmap of change, then applying concrete tools and methods to kick-start and anticipate transformational change Transforming the ways of working, collaborating, and realizing new market opportunities Preparing for the future as AI and related technologies continue to progress at a breathtaking pace AI and Innovation is a timely, essential read for business leaders, innovation and strategy managers, and executives seeking state-of-the-art guidance on AI and proven best practices for implementation (https://www.wiley.com/en-cn/AI+and+Innovation%3A+How+to+Transform+Your+Business+and+Outpace+the+Competition+with+Generative+AI-p-9781394254972) ER -