The business model navigator: the strategies behind the most successful companies

By:

Gassmann, Oliver

Contributor(s):

Material type: Text

TextPublication details: Pearson Education Limited Harlow 2020Edition: 2ndDescription: xx, 404 pISBN:

9781292327129

Subject(s):

DDC classification:

658.4012 GAS

Summary: A strong business model is the bedrock to business success. But all too often we fail to adapt, clinging to outdated business models that are no longer promising the results we need. This new edition builds on the well-known methodology of the first edition to allow you to innovate, test and implement new business models within your industry. Discover the idea of business model innovation, from structuring the process of innovation of a company’s business model to encouraging outside-the-box thinking. With expert authors, The Business Model Navigator combines learning research with evidence of high practical impact, allowing you to master the transformation journey and lead your business to success. (https://www.pearson.com/en-ca/subject-catalog/p/business-model-navigator-the-the-strategies-behind-the-most-successful-companies/P200000004274/9781292327129)

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Holdings
Item type	Current library	Collection	Call number	Copy number	Status	Date due	Barcode
Book	Indian Institute of Management LRC General Stacks	Public Policy & General Management	658.4012 GAS (Browse shelf(Opens below))	1	Available		006474

A strong business model is the bedrock to business success. But all too often we fail to adapt, clinging to outdated business models that are no longer promising the results we need.
This new edition builds on the well-known methodology of the first edition to allow you to innovate, test and implement new business models within your industry.

Discover the idea of business model innovation, from structuring the process of innovation of a company’s business model to encouraging outside-the-box thinking. With expert authors, The Business Model Navigator combines learning research with evidence of high practical impact, allowing you to master the transformation journey and lead your business to success.

(https://www.pearson.com/en-ca/subject-catalog/p/business-model-navigator-the-the-strategies-behind-the-most-successful-companies/P200000004274/9781292327129)

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