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Advertising works 4
Material type:
TextPublication details: London Cassell Educational Limited 1987Description: xviii, 302 pISBN: - 9780304313938
- 659.1 CHA
| Item type | Current library | Collection | Call number | Copy number | Status | Date due | Barcode | |
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Indian Institute of Management LRC General Stacks | Marketing | 659.1 CHA (Browse shelf(Opens below)) | 1 | Available | G00365 |
Browsing Indian Institute of Management LRC shelves, Shelving location: General Stacks, Collection: Marketing Close shelf browser (Hides shelf browser)
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| 659.1 BEL Advertising and promotion: an integrated marketing communication perspective | 659.1 BRO Advertising works 2 | 659.1 CHA Advertising works 3 | 659.1 CHA Advertising works 4 | 659.1 CLA The want makers: the world of advertising: how they make you buy | 659.1 CLO Integrated advertising, promotion, and marketing communications | 659.1 FEL Advertising works 5 |
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