Strategic marketing management: concept and cases

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TextPublication details: Delhi Global Business Press [s.n.]Description: xi, 257 pISBN:

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Holdings
Item type	Current library	Collection	Call number	Copy number	Status	Date due	Barcode
Book	Indian Institute of Management LRC General Stacks	Marketing	658.4012 KHU (Browse shelf(Opens below))	1	Available		G00354

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Previous	658.4012 GHO Business policy: strategic planning and management	658.4012 JAU Business policy and strategic management	658.4012 KAZ Business policy and strategic management	658.4012 KHU Strategic marketing management: concept and cases	658.4012 KUM Understanding strategic management in a simple manner: with focus on strategy implementation	658.4012 LAK Strategic planning workbook	658.4012 LOG Evolution not revolution: aligning technology with corporate strategy to increase market value	Next

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