What's your story?: the essential business storytelling handbook

By:

Bruckner, Adri

Contributor(s):

Menon, Anjana

Material type: Text

TextPublication details: Penguin Random House India Pvt. Ltd. Haryana 2021Description: xxi, 284 pISBN:

9780670094875

Subject(s):

DDC classification:

658.45 BRU

Summary: What’s Your Story? The Essential Business Storytelling Handbook Adri Bruckner, Anjana Menon, Marybeth Sandell Are you trying to build your profile as a leader? Are you using social media to your advantage? Is your communication jargon-free? When do you choose to produce a video or a podcast? Does your message come through loud and clear? What’s the future of storytelling, and are you prepared for it? In a world where people send 500 million tweets a day and upload hundreds of hours of video every minute, how do you get your message across? The secret is to become a good storyteller. With easy-to-follow, effective tools and tips, this book will help you cut through the clutter and plan your communication goals, channels and delivery. Everyone loves a good story, but only a few can tell it well. Be authentic, be authoritative and be heard!

List(s) this item appears in: Business Communication | IT & Decision Sciences

Tags from this library: No tags from this library for this title. Log in to add tags.

Average rating: 0.0 (0 votes)

Holdings
Item type	Current library	Collection	Call number	Copy number	Status	Date due	Barcode
Book	Indian Institute of Management LRC General Stacks	Business Communication	658.45 BRU (Browse shelf(Opens below))	1	Available		002397

Browsing Indian Institute of Management LRC shelves, Shelving location: General Stacks, Collection: Business Communication Close shelf browser (Hides shelf browser)

Previous								Next
Previous	658.45 BEL Business communication	658.45 BOV Business communication today	658.45 BOW How to tell a story: the essential guide to memorable storytelling from the Moth	658.45 BRU What's your story?: the essential business storytelling handbook	658.45 COR Corporate communications: a guide to theory and practice	658.45 FAL Strategic communication: an introduction to theory and global practice	658.45 FER Power listening: mastering the most critical business skill of all	Next

What’s Your Story?
The Essential Business Storytelling Handbook
Adri Bruckner, Anjana Menon, Marybeth Sandell
Are you trying to build your profile as a leader?

Are you using social media to your advantage?

Is your communication jargon-free?

When do you choose to produce a video or a podcast?

Does your message come through loud and clear?

What’s the future of storytelling, and are you prepared for it?

In a world where people send 500 million tweets a day and upload hundreds of hours of video every minute, how do you get your message across? The secret is to become a good storyteller. With easy-to-follow, effective tools and tips, this book will help you cut through the clutter and plan your communication goals, channels and delivery. Everyone loves a good story, but only a few can tell it well.

Be authentic, be authoritative and be heard!

There are no comments on this title.

to post a comment.