Cases in hospitality and tourism management
Material type: TextPublication details: Pearson India Education Services Pvt. Ltd. New Delhi 2022Description: 127 pISBN:- 9788131721063
- 647.94 OHA
Item type | Current library | Collection | Call number | Copy number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|---|---|
Book | Indian Institute of Management LRC General Stacks | Public Policy & General Management | 647.94 OHA (Browse shelf(Opens below)) | 1 | Available | 002301 |
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Table of Content
Cases in Food Service Management
Menu Extensions in a Fast Food Operation
The Waitress with a Nose Ring
Menu changes resulting from food delivery shortages
The Case of the Excessively Busy Line Co.
The Redesign of a School Cafeteria
The Employee Whose Personal Habits Defy Sanitation Guidelines
Marketing Ingenuity & Product Development
Vending Opportunities
The Buses are coming
Rebidding the Contract
Cases In Lodging
Leadership Expectations
Labor Productivity - a Hotel Case Study
Partnership Marketing
Hotel Recruitment in a Rural Environment
Franchise Services Evaluation
The Madison Hotel in Memphis
Cases in Resort & Club Management
A Fresh Start at the Rainbow Golf Resort
Blue Thistle Country Club
Work Morale and Motivation
Cases in Tourism
The Adirondacks: Human & Nature Tourism Partnership
Developing Jordanian Tourism Products and Services
Mount Evans Scenic Byway: Is It Being Loved to Death?
Border Tourism Synergies in the North Country
Cases by Business Type
Food Service
Lodging
Resort & Club Management
Tourism
Students making an introduction to the hospitality and tourism field will benefit from the experienced educators and ex-industry employers who created the cases compiled in this unique text. The virtual exposure found in its case study experiences will enhance student curriculum and careers
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