An Instructor's Manual to H2H Marketing Case Studies: Teach Human-to-Human Marketing Effectively (Record no. 9018)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00272 a2200085 4500 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Kotler, Philip and Pfoertsch, Waldemar |
| 9 (RLIN) | 21327 |
| 245 ## - TITLE STATEMENT | |
| Title | An Instructor's Manual to H2H Marketing Case Studies: Teach Human-to-Human Marketing Effectively |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Name of publisher, distributor, etc. | Springer |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Book |
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