ChatGPT for marketing: (Record no. 8944)

MARC details
000 -LEADER
fixed length control field 02040nam a22002057a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20250227125011.0
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020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9798868803116
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.80063
Item number NAJ
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Najafov, Eldar
245 ## - TITLE STATEMENT
Title ChatGPT for marketing:
Remainder of title learn practical applications of ChatGPT for marketing
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Name of publisher, distributor, etc. Apress
Place of publication, distribution, etc. New York
Date of publication, distribution, etc. 2024
300 ## - PHYSICAL DESCRIPTION
Extent xix, 160 p.
365 ## - TRADE PRICE
Price type code EURO
Price amount 49.99
520 ## - SUMMARY, ETC.
Summary, etc. Explore the capabilities of ChatGPT and gain insight on how to utilize this AI tool in your daily tasks, and marketing endeavors. This book introduces ChatGPT, covering its architecture, training process, and applications across various fields.<br/><br/>Start by delving into the benefits of integrating ChatGPT into everyday routines, emphasizing its potential to streamline tasks, optimize time management, and provide valuable insights that can revolutionize individuals’ work approaches. You'll then look more closely at ChatGPT’s mechanics, its capabilities, limitations, and unique features. The book also outlines the best practices for utilizing ChatGPT, offering practical tips, techniques, and strategies to enhance output quality and reliability, while minimizing errors and maximizing results.<br/><br/>You’ll focus on ChatGPT’s relevance in marketing tasks, such as generating product descriptions, creating email templates, automating social media posts, and addressing customer inquiries. The book concludes by exploring techniques for marketing with ChatGPT, including integration with other tools, data analysis, reporting, and customizing ChatGPT to meet specific marketing needs. In the end, you’ll have the knowledge and skills needed to leverage ChatGPT’s AI marketing capabilities and to harness its power for success in the digital age.<br/><br/>(https://link.springer.com/book/10.1007/979-8-8688-0312-3)
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element ChatGPT--Marketing aspects
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Artificial intelligence--Marketing aspects
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Text generation
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Book
Source of classification or shelving scheme Dewey Decimal Classification
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Bill No Bill Date Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Total Checkouts Full call number Accession Number Date last seen Copy number Cost, replacement price Price effective from Koha item type
    Dewey Decimal Classification     Marketing 1187621 19-02-2025 Indian Institute of Management LRC Indian Institute of Management LRC General Stacks 02/24/2025 Atlantic Publishers & Distributors 3021.90   658.80063 NAJ 007652 02/24/2025 1 4649.07 02/24/2025 Book

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