How to organise and operate a small business in Australia: (Record no. 8513)
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| 000 -LEADER | |
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| fixed length control field | 05303nam a22002057a 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20250114131245.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 250114b |||||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9781032676593 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.0220994 |
| Item number | ENG |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | English, John |
| 245 ## - TITLE STATEMENT | |
| Title | How to organise and operate a small business in Australia: |
| Remainder of title | turning ideas into success |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 12th |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Name of publisher, distributor, etc. | Routledge |
| Place of publication, distribution, etc. | New York |
| Date of publication, distribution, etc. | 2024 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | ix, 287 p. |
| 365 ## - TRADE PRICE | |
| Price type code | GBP |
| Price amount | 32.99 |
| 500 ## - GENERAL NOTE | |
| General note | Table of content:<br/>INTRODUCTION<br/><br/>PART A PREPARING FOR SELF-EMPLOYMENT<br/><br/>1. The self-employment decision<br/><br/>The power of being small. Diversity of small businesses. Pros and cons of self-employment. Personal characteristics and success. Management skills and experience. Taking the plunge. Risk of failure. Summary.<br/><br/>2. Information and assistance<br/><br/>Choosing and an accountant. Choosing a solicitor. Finding a mentor. Business Enterprise Centre. Trade association. Australian Institute of Company Directors. Networking. State and territory small business agencies. Commonwealth government. Training programs. Summary.<br/><br/>Reflective exercise: Why do I want to be self-employed?<br/><br/> <br/><br/>PART B GETTING STARTED<br/><br/>3. Pathways into business<br/><br/>Parallel opportunities. New market opportunities. New product and service opportunities. Buying a Business. Buying a franchise. Starting from scratch. Summary.<br/><br/>4. Start-up nuts and bolts<br/><br/>Legal structure. What’s in a name? Business Registration Service. Licences and permits. Insurance. Summary.<br/><br/>5. Business plan<br/><br/>Myths and reality of planning. Putting your plan on paper. Sample business plan. Adapting to change. Summary.<br/><br/>Reflective exercise: Evaluating the Risks<br/><br/> <br/><br/>PART C MARKETING PLAN<br/><br/>6. Marketing strategy<br/><br/>Understanding your customers. Customer information. Positioning your business. Products and services. Distribution. Promotion. Pricing. Marketing mix. Summary.<br/><br/>7. Traditional marketing<br/><br/>Direct marketing. Media advertising. Writing advertising copy. Publicity. Sponsorship. Personal selling. Summary.<br/><br/>8. Digital marketing<br/><br/>What is digital marketing? Do I need a website? Search engines and directories. Email marketing. Online promotion. Social media. Mobile marketing. Getting help. Summary.<br/><br/>Reflective exercise: Capturing the Target Market<br/><br/> <br/><br/>PART D OPERATIONS PLAN<br/><br/>9. Operating practices<br/><br/>Service operations. Retail operations. Online operations. Manufacturing operations. Summary.<br/><br/>10. Location and layout<br/><br/>Temporary premises. Home-based business. Retail premises. Service businesses. Manufacturing premises. Local government regulations. Negotiating a lease. Summary.<br/><br/>11. Employing staff<br/><br/>Legal framework. Designing a job. Hiring new staff. Motivation and performance. Staff turnover. Summary.<br/><br/>Reflective exercise: Creating a Smooth Operation<br/><br/>PART E FINANCIAL PLAN<br/><br/>12. Financial information<br/><br/>Paper trail. Accounting system. Balance sheet. Income statement. Financial ratios. Monitoring performance. Summary.<br/><br/>13. Managing liquidity<br/><br/>Operating cycle. Managing accounts receivable. Managing inventory. Managing accounts payable. Managing cash flow. Overcoming problems. Summary.<br/><br/>14. Managing profitability<br/><br/>Cost structure. Contribution margin. Break-even point. Product and service profitability. Customer profitability. Market channel profitability. Monitoring costs. Summary.<br/><br/>15. Financing and taxation<br/><br/>Borrowing money. Leasing. Equity capital. Government grants. Australian taxation system. Summary.<br/><br/>Reflective exercise: Financial Forecasts<br/><br/>Appendix: Assessing Commercial Potential<br/><br/>[https://www.routledge.com/How-to-Organise-and-Operate-a-Small-Business-in-Australia-Turning-Ideas-into-Success/English/p/book/9781032676593?srsltid=AfmBOopz0OY8W-4HiEq0UkeLjpb3LFAM_InUOe-5Pq8emnCgZMy3j8Ov] |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc. | You have an idea for a business, but you’re not sure where to begin. Or perhaps you have made a start, but you’re not sure what to do next. It’s a common dilemma shared by everyone who has been down the same path. Where can I go for help? What are my legal obligations? How do I start making sales? How can I use digital marketing? How do I organise my operations? What’s involved in employing staff? How do I handle my finances?<br/><br/>How to Organise and Operate a Small Business in Australia is your hands-on guide to running your own business. This new 12th edition contains information, skills, and ideas that are up to date, easy to understand, and simple to use. It reflects fundamental changes that have taken place as a result of the pandemic and the surge in small business digital technology. A feature of this new edition is a series of reflective exercises designed to help you evaluate your business ideas for their commercial potential.<br/><br/>Used by tens of thousands of Australians to become self-employed, this new 12th edition is the most comprehensive small business handbook in Australia. An essential read for anyone who wants to have a business of their own.<br/><br/>(https://www.routledge.com/How-to-Organise-and-Operate-a-Small-Business-in-Australia-Turning-Ideas-into-Success/English/p/book/9781032676593?srsltid=AfmBOopz0OY8W-4HiEq0UkeLjpb3LFAM_InUOe-5Pq8emnCgZMy3j8Ov) |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Small business management |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Book |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Bill No | Bill Date | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Total Checkouts | Full call number | Accession Number | Date last seen | Copy number | Cost, replacement price | Price effective from | Koha item type |
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| Dewey Decimal Classification | Public Policy & General Management | IN31971 | 18-12-2024 | Indian Institute of Management LRC | Indian Institute of Management LRC | General Stacks | 01/18/2025 | Overseas Press India Private | 2444.56 | 658.0220994 ENG | 007262 | 01/18/2025 | 1 | 3760.86 | 01/18/2025 | Book |