Managerial economics: (Record no. 8102)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 06186nam a22002297a 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20250102204829.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 250102b |||||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9789354640759 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 338.5 |
| Item number | TRU |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Truett, Lila J |
| 245 ## - TITLE STATEMENT | |
| Title | Managerial economics: |
| Remainder of title | analysis, problems, cases |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 8th |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Name of publisher, distributor, etc. | Wiley India Pvt. Ltd. |
| Place of publication, distribution, etc. | New Delhi |
| Date of publication, distribution, etc. | 2022 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxvii, 620 p. |
| 365 ## - TRADE PRICE | |
| Price type code | INR |
| Price amount | 999.00 |
| 500 ## - GENERAL NOTE | |
| General note | Table of content:<br/>Part 1 The Firm and Its Environment<br/><br/>1 Introduction, Basic Principles and Methodology<br/><br/>1.1 Managerial Decisions and Principles in Today’s Economy<br/><br/>1.2 Economists and the Application of Managerial Economics<br/><br/>1.3 Our Approach to Problem Solving<br/><br/>1.4 Organization of this Book<br/><br/>1.5 Review of Basic Demand and Supply Analysis<br/><br/>1.6 Carryover to Analysis of Other Markets<br/><br/>2 Revenue of the Firm<br/><br/>2.1 Advertising, Consumer Demand and Business Research<br/><br/>2.2 Demand and Revenue Concepts<br/><br/>2.3 Determinants of Demand<br/><br/>2.4 A Note on Determinants of Supply<br/><br/>2.5 Elasticity of Demand<br/><br/>3 Demand Analysis and Estimation<br/><br/>3.1 Market Surveys<br/><br/>3.2 Demand Estimation with Regression Analysis<br/><br/>3.3 Market Experiments<br/><br/>4 Economic Forecasting<br/><br/>4.1 Types of Economic Forecasts<br/><br/>4.2 Two Major Kinds of Data<br/><br/>4.3 Factors Affecting Economic Variables<br/><br/>4.4 Forecasting Methods<br/><br/>4.5 Accuracy of Forecasts<br/><br/>Part 2 Production, Cost and Profit Maximization<br/><br/>5 Production Analysis<br/><br/>5.1 The Production Function and the Long Run<br/><br/>5.2 Product Curves and The Short Run<br/><br/>6 Cost of Production<br/><br/>6.1 Types of Costs<br/><br/>6.2 Costs in the Long Run<br/><br/>6.3 Costs in the Short Run<br/><br/>6.4 Relationship of Short-Run Cost Curves to Short-Run Product Curves<br/><br/>6.5 Relation of Short-Run to Long-Run Average Costs<br/><br/>6.6 The Learning Effect<br/><br/>6.7 Economies of Scope<br/><br/>6.8 Choosing the Optimal Plant Size: An Example<br/><br/>6.9 Estimation of Cost<br/><br/>7 Profit Analysis of the Firm<br/><br/>7.1 Profit Maximization<br/><br/>7.2 Shutdown Point<br/><br/>7.3 Breakeven Analysis<br/><br/>7.4 Profit Maximization Versus Breakeven Analysis<br/><br/>7.5 Incremental Profit Analysis<br/><br/>7.6 Producer’s Surplus<br/><br/>Part 3 Markets and The Behavior of The Firm<br/><br/>8 Perfect Competition and Monopoly: The Limiting Cases<br/><br/>8.1 Perfect Competition and Its Setting<br/><br/>8.2 Monopoly and Its Setting<br/><br/>9 Monopolistic Competition and Oligopoly<br/><br/>9.1 Monopolistic Competition: A Case of Many Firms<br/><br/>9.2 Duopoly: An Oligopoly with Two Firms<br/><br/>9.3 The Question of Entry<br/><br/>9.4 The Kinked Oligopoly Demand Curve:<br/><br/>9.5 Tacit Collusion and Price Leadership<br/><br/>9.6 Perfect Collusion—The Cartel<br/><br/>9.7 Production with Multiple Plants<br/><br/>9.8 Product Market Structures: Recap and Comparison<br/><br/>10 Games, Information, and Strategy<br/><br/>10.1 Strategy and Types of Games<br/><br/>10.2 Some Game Theory Examples<br/><br/>10.3 Multiple Equilibria, Sequencing and First-Mover Advantage<br/><br/>10.4 Cooperative Games<br/><br/>10.5 Repeated Games<br/><br/>10.6 Trees and Sequential Games<br/><br/>10.7 Decision Making and the Economics of Information<br/><br/>10.8 Moral Hazard<br/><br/>10.9 Signaling<br/><br/>11 Topics in Pricing and Profit Analysis<br/><br/>11.1 Markup Pricing<br/><br/>11.2 Decisions Involving Multiple Products<br/><br/>11.3 Price Discrimination<br/><br/>11.4 Two-Part Pricing (Access Fees)<br/><br/>11.5 Bundling<br/><br/>11.6 Alternatives to Profit Maximization<br/><br/>12 Factor Markets and Profit-Maximizing<br/><br/>12.1 Profit-Maximizing Employment of One Variable Input<br/><br/>12.2 Determination of Equilibrium Prices for Inputs: Perfect Competition in the Input Market<br/><br/>12.3 Determination of Equilibrium Prices for Inputs: Monopsony in the Input Market<br/><br/>12.4 Determination of Equilibrium Prices for Inputs: Bilateral Monopoly in the Input Market<br/><br/>Part 4 Analysis of Project Decisions<br/><br/>13 Fundamentals of Project Evaluation<br/><br/>13.1 Capital Budgeting and Project Analysis<br/><br/>13.2 Costs in New Undertakings<br/><br/>13.3 Stream of Receipts or Returns<br/><br/>13.4 A Simple Capital Project Analysis<br/><br/>13.5 Project Yield or Rate of Return<br/><br/>13.6 Project Ranking in Capital Budgeting Analysis<br/><br/>13.7 Cost of Capital and the Discount Rate<br/><br/>14 Risk in Project Analysis<br/><br/>14.1 Certainty Versus Risk<br/><br/>14.2 Risk in Economic Analysis<br/><br/>14.3 Risk-Return Indifference Curves<br/><br/>14.4 Probability and Uncertainty<br/><br/>14.5 Application of Probability Analysis to Risk<br/><br/>14.6 Evaluating Risky Streams of Receipts<br/><br/>14.7 Probability Approach to Multiple Project Alternatives<br/><br/>14.8 Acceptable Shortcuts to Risk Analysis<br/><br/>14.9 Externalities and their Nature<br/><br/>Part 5 The Firm and The Public Sector<br/><br/>15 Economics of Public Sector Decisions<br/><br/>15.1 Micro- Versus Macroeconomics in Public Sector Analysis<br/><br/>15.2 The Public Sector’s Product<br/><br/>15.3 Resource Allocation and the Supply of Public Goods<br/><br/>15.4 Cost-Benefit Analysis: A Procedural Outline<br/><br/>15.5 Public Investment and the Discount Rate<br/><br/>15.6 Cost-Benefit Analysis and Divergent Public Objectives<br/><br/>15.7 Pitfalls of Cost-Benefit Analysis<br/><br/>15.8 The Future of Cost-Benefit Analysis<br/><br/>16 Legal and Regulatory Environment of the Firm<br/><br/>16.1 Managers and the Law<br/><br/>16.2 Types of Law Affecting the Firm<br/><br/>16.3 Antitrust and Business Practices Laws<br/><br/>16.4 Administrative Agencies and the Law<br/><br/>16.5 The Regulated Industries<br/><br/>16.6 Whose Interests do Regulators Serve?<br/><br/>16.7 Regulation of “Unregulated Industries”<br/><br/>16.8 Laws, Regulations, and ahe Firm’s Strategy<br/><br/>16.9 Recent Impactful Regulatory Issues from Around the World<br/><br/>Summary<br/><br/>Questions<br/><br/>Glossary<br/><br/>Index<br/>[https://www.wileyindia.com/managerial-economics-8ed-an-indian-adaptattion.html] |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc. | The contents of this Adapted Edition have been restructured and enhanced to include more recent knowledge and to fit the Indian context. Based on the suggestions from readers of the earlier editions, the text has been extensively updated throughout, with some latest decision-making examples to discuss the foundational principles of managerial economics and strengthen students’ critical thinking skills.<br/>(https://www.wileyindia.com/managerial-economics-8ed-an-indian-adaptattion.html) |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Economics: |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Truett, Dale B |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Rani, Leela |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Book |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Bill No | Bill Date | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Total Checkouts | Full call number | Accession Number | Date last seen | Copy number | Cost, replacement price | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Public Policy & General Management | TB3054 | 19-12-2024 | Indian Institute of Management LRC | Indian Institute of Management LRC | General Stacks | 01/04/2025 | Technical Bureau India Pvt. Ltd. | 694.30 | 338.5 TRU | 006994 | 01/04/2025 | 1 | 999.00 | 01/04/2025 | Book |