Digital business models: (Record no. 7658)
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000 -LEADER | |
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fixed length control field | 02590nam a22002297a 4500 |
005 - DATE AND TIME OF LATEST TRANSACTION | |
control field | 20241203202143.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 241203b |||||||| |||| 00| 0 eng d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 9783110762419 |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 658.400113 |
Item number | RON |
100 ## - MAIN ENTRY--PERSONAL NAME | |
Personal name | Ronteau, Sebastien |
245 ## - TITLE STATEMENT | |
Title | Digital business models: |
Remainder of title | the new value creation and capture mechanisms of the 21st century |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Name of publisher, distributor, etc. | De Gruyter |
Place of publication, distribution, etc. | Berlin |
Date of publication, distribution, etc. | 2023 |
300 ## - PHYSICAL DESCRIPTION | |
Extent | xiii, 182 p. |
365 ## - TRADE PRICE | |
Price type code | EUR |
Price amount | 44.95 |
520 ## - SUMMARY, ETC. | |
Summary, etc. | A business model basically describes the way a company makes money. Yet, often we use digital services for free (e.g. Facebook, Google or WhatsApp) or for what seems to be a relatively minor price (e.g. Blablacar, Airbnb, and Amazon). Digital business models are different to traditional business models.<br/><br/>Digital Business Models explains the key challenges and characteristics of the various business models that are used by digital businesses. These companies can be a source of inspiration for traditional bricks-and-mortar companies that aim to go digital and/or revamp their traditional business model. Most businesses rely on some form of digital technology for their marketing communication, customer relationship management, supply chain or distribution, yet digital transformation entails a complete reassessment of the way value is created and captured. Digital Business Models details the successful customer acquisition tactics and the development of business ecosystems by digital players.<br/><br/>Using the relevant academic and managerial body of knowledge, the authors define the concepts, describe the various ways digital businesses create and capture value and propose some useful tools for managers to analyse a situation, formulate or implement a strategy. Different digital business types are evaluated, such as multisided platforms, digital merchants, subscription-based model, freemium, social media and sharing economy. Each chapter is illustrated with several examples and the appendix comprises four full-length case studies.<br/><br/>Identifies and analyses the key value drivers in a digital economy<br/>Develops effective new digital business models<br/>Applies digital business model principles to revamp traditional business model<br/>(https://www.degruyter.com/document/doi/10.1515/9783110762556/html?lang=en&srsltid=AfmBOorX7vyjLXq3sa7-EK75-MdzswAa2rlDJmhKmkskVtx-zR6KTChV) |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | Business enterprises--Data processing |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | Internet marketing |
700 ## - ADDED ENTRY--PERSONAL NAME | |
Personal name | Muzellec, Laurent |
700 ## - ADDED ENTRY--PERSONAL NAME | |
Personal name | Saxena, Deepak |
700 ## - ADDED ENTRY--PERSONAL NAME | |
Personal name | Trabucchi, Daniel |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Koha item type | Book |
Source of classification or shelving scheme | Dewey Decimal Classification |
Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Bill No | Bill Date | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Total Checkouts | Full call number | Accession Number | Checked out | Date last seen | Date checked out | Copy number | Cost, replacement price | Price effective from | Koha item type |
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Dewey Decimal Classification | Marketing | 1182328 | 28-11-2024 | Indian Institute of Management LRC | Indian Institute of Management LRC | General Stacks | 12/03/2024 | Atlantic Publishers & Distributors | 2839.94 | 1 | 658.400113 RON | 006733 | 03/23/2025 | 12/23/2024 | 12/23/2024 | 1 | 4369.14 | 12/03/2024 | Book |