Open house with Piyush Pandey (Record no. 5763)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01286nam a22001937a 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20240207165459.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 240207b |||||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780670096671 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 659.1 |
| Item number | PAN |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Pandey, Piyush |
| 245 ## - TITLE STATEMENT | |
| Title | Open house with Piyush Pandey |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Name of publisher, distributor, etc. | Penguin Random House |
| Place of publication, distribution, etc. | Haryana |
| Date of publication, distribution, etc. | 2022 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xx, 284 p. |
| 365 ## - TRADE PRICE | |
| Price type code | INR |
| Price amount | 699.00 |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc. | In Open House, Piyush Pandey takes the readers on a journey into his mind-his work, thoughts and experiences. He answers questions posed to him by people over the decades. Serious questions, incisive questions and frivolous questions. Is advertising a good career option? Should ad agencies work for political parties? Why does Ogilvy work for the BJP? Should citizens take the law into their own hands if they don't like the advertising? Is Ogilvy a lala company? What is the future of advertising? Is Piyush Pandey too old to be in this business? Honest, irreverent and informative, this is a roller-coaster ride with Piyush Pandey and Anant Rangaswami who has skilfully curated the book. With its practical wisdom and deep insights, Open House will both entertain and enlighten you |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Ogilvy India |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Advertising--India |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Book |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Bill No | Bill Date | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Total Checkouts | Full call number | Accession Number | Date last seen | Copy number | Cost, replacement price | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Non-fiction | 2023-24/1525 | 26-12-2023 | Indian Institute of Management LRC | Indian Institute of Management LRC | General Stacks | 02/07/2024 | Indica Publishers & Distributors Pvt. Ltd. | 485.80 | 659.1 PAN | 005592 | 02/07/2024 | 1 | 699.00 | 02/07/2024 | Book |