Competitive business management: a global perspective (Record no. 500)

MARC details
000 -LEADER
fixed length control field 03142nam a22002177a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20191106173400.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
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020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781138342224
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658
Item number BRO
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Brondoni, Silvio M.
245 ## - TITLE STATEMENT
Title Competitive business management: a global perspective
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Name of publisher, distributor, etc. Routledge
Place of publication, distribution, etc. New York
Date of publication, distribution, etc. 2018
300 ## - PHYSICAL DESCRIPTION
Extent xvii, 209 p.
365 ## - TRADE PRICE
Price type code GBP
Price amount 115.00
490 ## - SERIES STATEMENT
Series statement Routledge-Giappichelli studies in business and management
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Table of Contents<br/>Acknowledgements, Preface, Part I: Conceptual Framework 1. Competitive business management and global competition: An introduction 2. The sharing economy. A new strategy to compete in the global market. 3. Corporate governance, ownership and global markets 4. Global management and "economic patriotism". 5. Outside-in open innovation in competitive business management 6. Hybrid innovation in global business management 7. Global firms and cross-cultural management Part II: Managerial Issues 8. Destructuring of marketing channels and growth of multichannelling. In search for a new model for distribution systems. 9. Large-scale retailers, marketing channels and competitive customer value. 10. Business coalitions for sustainable global procurement. 11. Competitive pricing and advance selling. 12. Brand strategies and market-driven management. 13. Global firms and new standards of corporate social responsibility.<br/>
520 ## - SUMMARY, ETC.
Summary, etc. Summary<br/>The growth of global corporations has led to the development of new business strategies whose complexity and configuration rest on corporate networks; corporate cross-culture and intangible corporate and product assets. In global markets, corporations compete in a competitive marketspace dimension, in other words, competitive boundaries in which space is not a stable element of the decision-making process, but a competitive factor whose complexity depends on markets increasingly characterized by time-based competition and over-supply. In view of today's fierce competition from US and Southeast Asian corporations, this book highlights global business development policies based on innovation, sustainability and intangible assets.<br/><br/>The book assesses competitive business management from a global perspective, examining business development policies linked to the profitability of global firms. It forces readers to actively think through the most fundamental policies developed by global firms in the current competitive landscape and provides answers to questions such as: What are the new drivers of global capitalism?; How do global businesses deal with new local nationalism?; Which governance systems and behavioural norms qualify global businesses?; What are the main business policies that characterize competitive business management in a global competition perspective?<br/><br/>Competitive Business Management neatly explains the global business management domain and helps readers to gain an understanding of global development business policies.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Business & Economics -- Industrial Management.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Management
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Book
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Bill No Bill Date Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Total Checkouts Full call number Accession Number Date last seen Copy number Cost, replacement price Price effective from Koha item type
    Dewey Decimal Classification     Public Policy & General Management 19-20/7713 05-11-2019 Indian Institute of Management LRC Indian Institute of Management LRC General Stacks 11/06/2019 Bharat Book Distributors 6903.68   658 BRO 000779 11/06/2019 1 10304.00 11/06/2019 Book

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