The biography of a failed venture: (Record no. 4688)

MARC details
000 -LEADER
fixed length control field 01327 a2200205 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20230202095742.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 230202b ||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9789354229299
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.160954
Item number DES
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Desai, Prashant
245 ## - TITLE STATEMENT
Title The biography of a failed venture:
Remainder of title decoding success secrets from the blackbox of a dead start-up
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Name of publisher, distributor, etc. HarperCollins Publishers
Place of publication, distribution, etc. Noida
Date of publication, distribution, etc. 2021
300 ## - PHYSICAL DESCRIPTION
Extent xxiv, 241 p.
365 ## - TRADE PRICE
Price type code INR
Price amount 399.00
520 ## - SUMMARY, ETC.
Summary, etc. "In April 2017, Prashant Desai started a venture to build India’s first truly Indian sports brand D:FY (like Nike). In six months, Rajiv Mehta, who started Puma India and led it for seven years, joined him as a partner. In 30 months, the business lost Rs 30 crore, virtually wiping out all that Prashant had earned for nearly thirty years. The venture failed not because Prashant did not possess the necessary vision, determination, and courage; it failed because the number of things Prashant did wrong exceeded the number of things he did right. One could weep over the fuselage or decode the black box. So, when Prashant decided to decode it, new possibilities emerged, revealing a treasure trove of success secrets."
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element India
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Business failures
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Businessmen
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Book
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Bill No Bill Date Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Total Checkouts Full call number Accession Number Date last seen Date checked out Copy number Cost, replacement price Price effective from Koha item type
    Dewey Decimal Classification     Non-fiction IN30543 11-01-2023 Indian Institute of Management LRC Indian Institute of Management LRC General Stacks 02/02/2023 Overseas Press India Private 273.91 1 658.160954 DES 004426 04/24/2023 03/27/2023 1 399.00 02/02/2023 Book

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