MARC details
| 000 -LEADER |
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| fixed length control field |
02177nam a22002537a 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
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| control field |
20221116113944.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
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| fixed length control field |
221116b ||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
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| International Standard Book Number |
9789353500399 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Classification number |
338.88 |
| Item number |
PEN |
| 100 ## - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Peng, Mike W. |
| 245 ## - TITLE STATEMENT |
|---|
| Title |
Global business |
| 250 ## - EDITION STATEMENT |
|---|
| Edition statement |
2nd |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
|---|
| Name of publisher, distributor, etc. |
Cengage Learning India Pvt. Ltd. |
| Place of publication, distribution, etc. |
Delhi |
| Date of publication, distribution, etc. |
2019 |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
xviii, 582 p. |
| 365 ## - TRADE PRICE |
|---|
| Price type code |
INR |
| Price amount |
799.00 |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
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| Bibliography, etc. note |
Part 1 Laying Foundations<br/><br/>Chapter 1: Globalizing Business<br/><br/>Chapter 2: Understanding Politics, Laws, and Economics<br/><br/>Chapter 3: Emphasizing Cultures, Ethics, and Norms<br/><br/>Chapter 4: Leveraging Capabilities Globally<br/><br/> <br/><br/>Part 2 Acquiring Tools<br/><br/>Chapter 5: Trading Across Borders<br/><br/>Chapter 6: Investing Abroad Directly<br/><br/>Chapter 7: Dealing with Foreign Exchange<br/><br/>Chapter 8: Global and Regional<br/><br/> <br/><br/>Part 3 Strategizing around the Globe<br/><br/>Chapter 9: Entering Foreign Markets<br/><br/>Chapter 10: Entrepreneurial Firms<br/><br/>Chapter 11: Alliances and Acquisitions<br/><br/>Chapter 12: Managing Competitive Dynamics<br/><br/>Chapter 13: Strategy and Structure<br/><br/> <br/><br/>Part 4 Building Functional Excellence<br/><br/>Chapter 14: Human Resource Management<br/><br/>Chapter 15: Marketing and Supply Chain Management<br/><br/>Chapter 16: Governing the Corporation<br/><br/>Chapter 17: Corporate Social Responsibility<br/><br/>Integrative Cases<br/><br/>Glossary<br/><br/>Index |
| 520 ## - SUMMARY, ETC. |
|---|
| Summary, etc. |
Global Business presents a strategic perspective of all the important international business concepts as per the need of the Indian curriculum. The comprehensive coverage of topics is supported with numerous examples, cases and insights from the Indian business environment. The boxed inserts, In Focus, reflect the real-life situations allowing readers to analyze, apply and improve their thinking. This textbook not only intends to serve the students of management, but would also be a useful literature for scholars, researchers and practitioners in this field. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
International business enterprises |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
International trade |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Globalization |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
International economic relations |
| 700 ## - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Srivastava, Deepak K. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Source of classification or shelving scheme |
Dewey Decimal Classification |
| Koha item type |
Book |