Business research methods (Record no. 364)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 02536nam a22002057a 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20210904151234.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 190906b ||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9789332585515 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.0072 |
| Item number | BAJ |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Bajpai, Naval |
| 245 ## - TITLE STATEMENT | |
| Title | Business research methods |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 2nd |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc. | New Delhi |
| Name of publisher, distributor, etc. | Pearson India Education Services Pvt. Ltd. |
| Date of publication, distribution, etc. | 2019 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxiv, 851 p. |
| 365 ## - TRADE PRICE | |
| Price type code | INR |
| Price amount | 709.00 |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc. note | Table of Content<br/>Part I Introduction to Business Research<br/>1 Business Research Methods: An Introduction<br/>2 Business Research Process Design<br/>Part II Research Design Formulation<br/>3 Measurement and Scaling<br/>4 Questionnaire Design<br/>5 Sampling and Sampling Distributions<br/>Part III Sources and Collection of Data<br/>6 Secondary Data Sources<br/>7 Data Collection: Survey and Observation<br/>8 Experimentation<br/>9 Fieldwork and Data Preparation<br/>Part IV Data Analysis and Presentation<br/>10 Statistical Inference: Hypothesis<br/>Testing for Single Populations<br/>11 Statistical Inference: Hypothesis<br/>Testing for Two Populations<br/>12 Analysis of Variance and Experimental Designs<br/>13 Hypothesis Testing for Categorical<br/>Data (Chi-Square Test)<br/>14 Non-Parametric Statistics<br/>15 Correlation and Simple Linear<br/>Regression Analysis<br/>16 Multiple Regression Analysis<br/>17 Discriminant Analysis and Logistic<br/>Regression Analysis<br/>18 Factor Analysis and Cluster Analysis<br/>19 Conjoint Analysis, Multidimensional<br/>Scaling and Correspondence Analysis<br/>20 Confirmatory Factor Analysis, Structural<br/>Equation Modeling and Path Analysis<br/>Part V Result Presentation<br/>21 Presentation of Result: Report Writing<br/> |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc. | Business Research Methods, 2e, provides students with the knowledge, understanding and necessary skills to conduct business research. The reader is taken step-by-step through a range of contemporary research methods, while numerous worked examples and real-life case studies enable students to relate with the context and thus grasp concepts effectively.<br/><br/>Keeping in mind the developments in the subject area and necessary feedback from the users of this book, the latest edition has been extensively revised to include the necessary updates. The revision has been carried out in three ways: (i) by adding a few topics in existing chapters, (ii) by restructuring chapters pertaining to multivariate techniques, and (iii) by including a new chapter - Chapter 20: Confirmatory Factor Analysis, Structural Equation Modelling and Path Analysis. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Business research |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Book |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Total Checkouts | Full call number | Accession Number | Date last seen | Copy number | Cost, replacement price | Price effective from | Koha item type | Total Renewals | Date checked out |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Marketing | Indian Institute of Management LRC | Indian Institute of Management LRC | General Stacks | 05/06/2019 | Gratis Book | 658.0072 BAJ | 000246 | 09/06/2019 | 1 | 709.00 | 09/06/2019 | Book | |||||||
| Dewey Decimal Classification | Marketing | Indian Institute of Management LRC | Indian Institute of Management LRC | General Stacks | 05/06/2019 | Gratis Book | 658.0072 BAJ | 000247 | 09/06/2019 | 2 | 709.00 | 09/06/2019 | Book | |||||||
| Dewey Decimal Classification | Marketing | Indian Institute of Management LRC | Indian Institute of Management LRC | General Stacks | 05/06/2019 | Gratis Book | 1 | 658.0072 BAJ | 000248 | 03/27/2023 | 3 | 709.00 | 09/06/2019 | Book | 1 | 12/17/2022 | ||||
| Dewey Decimal Classification | Marketing | Indian Institute of Management LRC | Indian Institute of Management LRC | General Stacks | 05/06/2019 | Gratis Book | 2 | 658.0072 BAJ | 000249 | 12/20/2021 | 4 | 709.00 | 09/06/2019 | Book | 10/22/2021 |