Managerial economics: foundations of business analysis and strategy (Record no. 2018)
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|---|---|
| fixed length control field | 02242nam a22002177a 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20220315163617.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 220315b ||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9789389949995 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 330 |
| Item number | THO |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Thomas, Christopher R. |
| 245 ## - TITLE STATEMENT | |
| Title | Managerial economics: foundations of business analysis and strategy |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 12th |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Name of publisher, distributor, etc. | McGraw Hill Education (India) Pvt. Ltd. |
| Place of publication, distribution, etc. | Chennai |
| Date of publication, distribution, etc. | 2020 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxii, 704 p. |
| 365 ## - TRADE PRICE | |
| Price type code | INR |
| Price amount | 845.00 |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc. note | Table of content<br/><br/>CHAPTER 1 Managers, Profits, and Markets <br/>CHAPTER 2 Demand, Supply, and Market<br/>CHAPTER 3 Marginal Analysis for Optimal Decisions <br/>CHAPTER 4 Basic Estimation Techniques <br/>CHAPTER 5 Theory of Consumer Behavior<br/>Online Appendix 1: Substitution and Income Effects of a Price Change<br/>CHAPTER 6 Elasticity and Demand <br/>CHAPTER 7 Demand Estimation and Forecasting<br/>Online Appendix 2: Estimating and Forecasting Industry Demand for Price-Taking Firms<br/>CHAPTER 8 Production and Cost in the Short Run <br/>CHAPTER 9 Production and Cost in the Long Run <br/>CHAPTER 10 Production and Cost Estimation<br/>Online Appendix 3: Linear Programming<br/>CHAPTER 11 Managerial Decisions in Competitive Markets<br/>CHAPTER 12 Managerial Decisions for Firms with Market Power <br/>CHAPTER 13 Strategic Decision Making in Oligopoly Markets <br/>CHAPTER 14 Advanced Pricing Techniques <br/>Online Appendix 4: Pricing Multiple Products Related in Production<br/>CHAPTER 15 Decisions Under Risk and Uncertainty <br/>CHAPTER 16 Government Regulation of Business |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc. | OVERVIEW<br/>This text is designed to teach students the economic way of thinking about business decisions and strategy. Managerial Economics develops critical thinking skills and provides students with a logical way of analyzing both the routine decisions of managing daily operations of a business as well as the longer-run strategic plans that seek to manipulate the actions and reactions of rival firms. It is a self-contained textbook that requires no previous training in economics. The text carefully develops and applies the most useful concepts for business decision making and strategic planning. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Managerial economics |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Maurice, S. Charles |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Book |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Bill No | Bill Date | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Total Checkouts | Full call number | Accession Number | Date last seen | Copy number | Cost, replacement price | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Public Policy & General Management | 31680 | 28-02-2022 | Indian Institute of Management LRC | Indian Institute of Management LRC | General Stacks | 03/15/2022 | University Book House Pvt. Ltd. | 591.50 | 330 THO | 002164 | 03/15/2022 | 1 | 845.00 | 03/15/2022 | Book |