Managerial economics: economic tools for today's decision makers (Record no. 1633)
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fixed length control field | 03304nam a22002297a 4500 |
005 - DATE AND TIME OF LATEST TRANSACTION | |
control field | 20220222151429.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 220222b ||||| |||| 00| 0 eng d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 9789386873286 |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 338.5024658 |
Item number | KEA |
100 ## - MAIN ENTRY--PERSONAL NAME | |
Personal name | Keat, Paul G. |
245 ## - TITLE STATEMENT | |
Title | Managerial economics: economic tools for today's decision makers |
250 ## - EDITION STATEMENT | |
Edition statement | 7th |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Name of publisher, distributor, etc. | Pearson India Education Services Pvt. Ltd. |
Place of publication, distribution, etc. | New Delhi |
Date of publication, distribution, etc. | 2021 |
300 ## - PHYSICAL DESCRIPTION | |
Extent | xxvi, 604 p. |
365 ## - TRADE PRICE | |
Price type code | INR |
Price amount | 719.00 |
504 ## - BIBLIOGRAPHY, ETC. NOTE | |
Bibliography, etc. note | Table of Content<br/>"Chapter 1 Introduction<br/>Chapter 2 The Firm and Its Goals<br/>Chapter 3 Supply and Demand<br/>Appendix 3A The Mathematics of Supply and Demand<br/>Chapter 4 Demand Elasticity<br/>Appendix 4A Applications of Supply and Demand<br/>Chapter 5 Demand Estimation and Forecasting<br/>Appendix 5A The Demand for White Zinfandel in Los Angeles<br/>Appendix 5B Understanding Consumer Behavior Through Testing<br/>Chapter 6 The Theory and Estimation of Production<br/>Appendix 6A Productivity in Services<br/>Appendix 6B The Multiple-Input Case<br/>Appendix 6C Analyzing Production Functions with the Use of Calculus<br/>Chapter 7 The Theory and Estimation of Cost<br/>Appendix 7A A Mathematical Restatement of the Short-Run Cost Function<br/>Appendix 7B The Estimation of Cost<br/>Appendix 7C Interview with a Supply Chain Management Executive<br/>Chapter 8 Pricing and Output Decisions: Perfect Competition and Monopoly<br/>Appendix 8A The Use of Calculus in Pricing and Output Decisions<br/>Appendix 8B Break-Even Analysis (Volume-Cost-Profit)<br/>Chapter 9 Pricing and Output Decisions: Monopolistic Competition and Oligopoly<br/>Appendix 9A A Mathematical Restatement of Monopolistic Competition<br/>Chapter 10 Special Pricing Practices<br/>Chapter 11 Game Theory and Asymmetric Information<br/>Chapter 12 Capital Budgeting and Risk<br/>Appendix 12A The Value of a Corporation<br/>Chapter 13 The Multinational Corporation in a Global Setting<br/>Chapter 14 Government and Industry: Challenges and Opportunities for Today's Manager<br/>Chapter 15 The Global Soft Drink Industry<br/>Appendix A Statistical and Financial Tables |
520 ## - SUMMARY, ETC. | |
Summary, etc. | The discipline of managerial economics is often considered as "too theoretical and not practical<br/><br/>enough for the real world." The seventh edition of Managerial Economics is an attempt to<br/><br/>provide a resourceful supplement to classroom teachings that will help students understand the<br/><br/>importance and utility of economic theory for business decision making.<br/><br/>This text is designed for upper-level undergraduate and first-year MBA courses in managerial<br/><br/>economics and applied economics. In addition to discussing the applications of economic<br/><br/>theory to the firm, this text includes chapters on various tools of analysis that are helpful to<br/><br/>business decision makers but that are not part of the core of traditional microeconomic theory.<br/><br/>These are demand, production, and cost estimation using regression analysis, forecasting,<br/><br/>capital budgeting, and risk analysis. A discussion of linear programming is also available<br/><br/>online, along with a review of the time value of money. A review of the mathematical concepts<br/><br/>and tools used in the text has been placed on the Companion Website. |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | Managerial economics |
700 ## - ADDED ENTRY--PERSONAL NAME | |
Personal name | Young, Philip K. |
700 ## - ADDED ENTRY--PERSONAL NAME | |
Personal name | Banerjee, Sreejata |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Source of classification or shelving scheme | Dewey Decimal Classification |
Koha item type | Book |
Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Bill No | Bill Date | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Total Checkouts | Full call number | Accession Number | Date last seen | Date checked out | Copy number | Cost, replacement price | Price effective from | Koha item type |
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Dewey Decimal Classification | Public Policy & General Management | IB/IN/1212 | 09-02-2022 | Indian Institute of Management LRC | Indian Institute of Management LRC | General Stacks | 02/22/2022 | International Book Centre | 503.30 | 1 | 338.5024658 KEA | 001876 | 12/01/2023 | 10/13/2023 | 1 | 719.00 | 02/22/2022 | Book |