Handbook on the psychology of pricing: 100+ effects on persuasion and influence every entrepreneur, marketer and pricing manager needs to know (Record no. 1474)
[ view plain ]
000 -LEADER | |
---|---|
fixed length control field | 00918nam a22001937a 4500 |
005 - DATE AND TIME OF LATEST TRANSACTION | |
control field | 20220221123823.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 220221b ||||| |||| 00| 0 eng d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 9783947897001 |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 658.8 |
Item number | HUS |
100 ## - MAIN ENTRY--PERSONAL NAME | |
Personal name | Husemann-Kopetzky, Markus |
245 ## - TITLE STATEMENT | |
Title | Handbook on the psychology of pricing: 100+ effects on persuasion and influence every entrepreneur, marketer and pricing manager needs to know<br/> |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Name of publisher, distributor, etc. | Pricing School Press |
Place of publication, distribution, etc. | USA |
Date of publication, distribution, etc. | 2018 |
300 ## - PHYSICAL DESCRIPTION | |
Extent | 186 p. |
365 ## - TRADE PRICE | |
Price type code | INR |
Price amount | 1995 |
520 ## - SUMMARY, ETC. | |
Summary, etc. | This book is required reading for entrepreneurs, general and category managers, marketers, product and brand managers, pricing strategists, management consultants, and business students who are interested in adding an invaluable pricing edge to their business practice and personal pricing quiver. |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | Pricing |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | Pricing--Psychological aspects |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Source of classification or shelving scheme | Dewey Decimal Classification |
Koha item type | Book |
Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Bill No | Bill Date | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Total Checkouts | Full call number | Accession Number | Checked out | Date last seen | Date checked out | Copy number | Cost, replacement price | Price effective from | Koha item type |
---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
Dewey Decimal Classification | Operations Management & Quantitative Techniques | 21-22/8686 | 07-02-2022 | Indian Institute of Management LRC | Indian Institute of Management LRC | General Stacks | 02/21/2022 | Bharat Book Distributors | 1494.26 | 1 | 658.8 HUS | 001816 | 01/04/2025 | 12/05/2024 | 12/05/2024 | 1 | 1995.00 | 02/21/2022 | Book |