The pyramid principle: logic in writing and thinking (Record no. 1412)

MARC details
000 -LEADER
fixed length control field 02000nam a22002297a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20211013113954.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 211013b ||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9789353943639
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 808.06665
Item number MIN
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Minto, Barbara
245 ## - TITLE STATEMENT
Title The pyramid principle: logic in writing and thinking
250 ## - EDITION STATEMENT
Edition statement 3rd
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Name of publisher, distributor, etc. Pearson India Education Services Pvt. Ltd.
Place of publication, distribution, etc. New Delhi
Date of publication, distribution, etc. 2020
300 ## - PHYSICAL DESCRIPTION
Extent xiii, 177 p.
365 ## - TRADE PRICE
Price type code INR
Price amount 499.00
520 ## - SUMMARY, ETC.
Summary, etc. How many times have you written an email at work, read it back and found that it didn't make as much sense as you'd hoped? or worse, someone else has told you that they can't follow it. The Pyramid Principle will show you how to communicate your ideas clearly and succinctly. Barbara Minto reveals that the mind automatically sorts information into distinctive pyramidal groupings. However, if any group of ideas are arranged into a pyramid structure in the first place, not only will it save valuable time and effort to write, it will take even less effort to read and comprehend it. The Pyramid Principle explains how to: • think creatively, reason lucidly, and express ideas with clarity • define complex problems and establish the objectives of any document • assess your ideas and recognize their relative importance • structure your reasoning into a coherent and transparent argument • analyze your argument to confirm its effectiveness. The clear communication of ideas, whether to clients, colleagues or the management board, is a key factor in determining personal success. Applying the Pyramid Principle will enable you to present your thinking so clearly that the ideas move off the page and into the reader’s mind with a minimum of effort and a maximum of effect. Bring your ideas to life!
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element English language--Business English
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Business writing
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element English language--Rhetoric
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element English language--Writing
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Book
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Bill No Bill Date Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Total Checkouts Full call number Accession Number Date last seen Copy number Cost, replacement price Price effective from Koha item type
    Dewey Decimal Classification     Public Policy & General Management 21-22/8525 07-10-2021 Indian Institute of Management LRC Indian Institute of Management LRC General Stacks 10/13/2021 Bharat Book Distributors 373.75   808.06665 MIN 001535 10/13/2021 1 499.00 10/13/2021 Book

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