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Marketing in the new millennium: 36 trends that will change business and marketing

Xavier, M. J.

Marketing in the new millennium: 36 trends that will change business and marketing - New Delhi Vikas Publishing House Pvt. Ltd. 1999 - xi, 264 p.

ISBN: 8125906940

Subjects--Topical Terms:
Marketing management
Marketing
Managing change

Dewey Class. No.: 658.8 / XAV

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