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Differentiate or die: survival in our era of killer competition

Trout, Jack

Differentiate or die: survival in our era of killer competition - Chennai East West Books (Madras) Pvt. Ltd. 2004 - x, 236 p.

ISBN: 8186852913

Subjects--Topical Terms:
Marketing strategy
Strategy

Dewey Class. No.: 658.802 / TRO

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