Customer-driven marketing: lessons from entrepreneurial technology companies
Smilor, Raymond W.
Customer-driven marketing: lessons from entrepreneurial technology companies - New York Lexington Books 1989 - xxi, 190 p.
0669211281
High technology--Marketing
Technological innovations--Marketing
658.8 / SMI
Customer-driven marketing: lessons from entrepreneurial technology companies - New York Lexington Books 1989 - xxi, 190 p.
0669211281
High technology--Marketing
Technological innovations--Marketing
658.8 / SMI