Introduction to tourism
Sharma, Shailja
Introduction to tourism - New Delhi Sage Publications India Pvt. Ltd. 2021 - xxvi, 487 p.
Using situational case studies, vignettes on world-class destinations and wide-ranging examples,this book aims to create awareness and understanding on the functioning of the tourism industry.
A stepping stone for everyone aspiring to make a career in the tourism and hospitality industry, this textbook builds a strong groundwork of basic concepts and explains theories and their applications in real-life situations.
Using situational case studies, vignettes on world-class destinations and wide-ranging examples, Introduction to Tourism aims to create awareness and understanding among the readers on the functioning of the tourism industry. It offers insights into how countries devise their tourism marketing strategies and how to deal with situations while working with tourists and travellers.
Each section of the book has been thematically designed and mapped with the curriculum of major universities for distinct learning outcomes. This book is meant to be a compact and constant companion for all students undergoing any kind of training in the tourism and hospitality industry to enhance their professional skills.
9789353885106
Tourism
338.4791 / SHA
Introduction to tourism - New Delhi Sage Publications India Pvt. Ltd. 2021 - xxvi, 487 p.
Using situational case studies, vignettes on world-class destinations and wide-ranging examples,this book aims to create awareness and understanding on the functioning of the tourism industry.
A stepping stone for everyone aspiring to make a career in the tourism and hospitality industry, this textbook builds a strong groundwork of basic concepts and explains theories and their applications in real-life situations.
Using situational case studies, vignettes on world-class destinations and wide-ranging examples, Introduction to Tourism aims to create awareness and understanding among the readers on the functioning of the tourism industry. It offers insights into how countries devise their tourism marketing strategies and how to deal with situations while working with tourists and travellers.
Each section of the book has been thematically designed and mapped with the curriculum of major universities for distinct learning outcomes. This book is meant to be a compact and constant companion for all students undergoing any kind of training in the tourism and hospitality industry to enhance their professional skills.
9789353885106
Tourism
338.4791 / SHA